Services

A complete marketing
department, right-sized.

We group our work into four areas. Most clients start with one and grow into the rest. Every engagement is scoped to your goals — book a call for a custom quote.

Based in South Florida — we start local, from Delray Beach to Jupiter, and work with brands anywhere.


Content & Social

Show up beautifully, consistently.
  • Social media management — Instagram, TikTok, X
  • Brand photography & videography
  • Short-form video & reels
  • Copywriting & brand voice
  • Community management & UGC
  • Graphic design

Email & CRM

Turn contacts into regulars.
  • Automated email flows & CRM
  • Newsletters & lifecycle emails
  • SMS marketing
  • Referral & loyalty programs
  • Review generation & reputation

Strategy

A clear plan before the pixels.
  • Brand strategy & positioning
  • Annual marketing plan
  • Quarterly strategy sessions
  • Marketing audits
  • Website design & redesign
  • Competitive & market research

Growth & Performance

The engine behind the brand.
  • SEO & Local SEO
  • Google Business Profile
  • Google Ads, PPC & Meta Ads
  • Landing pages & conversion
  • Analytics & reporting dashboard
  • AI & workflow automation
However you need us

Mix, match, and scale as you grow.

Every engagement is scoped to your goals — start with one area and grow into the rest. Not sure where to begin? A short call is usually enough to map the right first project.

Good questions

Frequently asked.

We scope every engagement to your goals rather than sell fixed packages, so we quote custom. Book a call and we'll send a tailored proposal — no pressure.

Yes — behind the scenes, for things like research, reporting, and turnaround speed. It helps us work faster, not replace the work. Every strategy decision and piece of content is still built and reviewed by our team.

We offer both. If month-to-month works better for you, we'll run on a rolling monthly basis — just give us 30 days' notice whenever you're ready to wrap up. If you'd rather lock in a plan, we offer 3, 6, 9, and 12-month contracts, and we'll start the conversation about renewing or adjusting your plan in the final 30 days before the term ends.

Salt & Co. is co-founded by Sophie, who previously served as Director of Marketing at Alpha Intelligence Labs. Before that, she led marketing for automotive brands including Audi, Genesis, Chevy, and Ford, and ran marketing for Cordatius, a consulting firm for institutional investment offices. That range means we bring big-brand-level strategy and instinct to every plan we build — while our focus stays on the beauty/wellness, hospitality, and boutique service brands where our curated, hands-on approach makes the biggest difference.

Custom quote

Priced to your plan.

We build a scope around your goals rather than a one-size package. Book a call and we'll send a tailored proposal.

Book a call