Rooted on the coast.
Built for growth.
Salt & Co. is a small studio with a simple belief: great marketing should feel considered, not loud. We named ourselves for the salt in the air here — a quiet constant along the South Florida shore.
Built to look as good
as you actually are.
Salt & Co. is a boutique marketing agency for businesses that want to look as good as they actually are. We handle the full picture — website design, social content, and email marketing — so you get one clean, cohesive brand instead of a patchwork of vendors.
We don't run every client through the same package. Each plan is curated around your brand, your audience, and your goals, built to amplify what already makes you different. Behind the scenes we use AI to work faster and smarter — but every strategy call and piece of content is still built and reviewed by our team, not generated and shipped.
Our approach mirrors the coast we work along: minimal, uncluttered, and warm. No corporate jargon, no cookie-cutter templates — just thoughtful, personal marketing built around your business, wherever you're located.
Rooted in
South Florida.
We're based on the Palm Beach coast and love starting close to home — Delray Beach, Boynton Beach, West Palm Beach, Palm Beach Gardens, and Jupiter. But good marketing isn't bound by a zip code: we work with businesses anywhere. We're just proud to plant our roots here first.
A calm, four-step rhythm.
Listen
A call to understand your brand, your goals, and where you're stuck.
Plan
A custom scope and roadmap — no packaged templates, only what you need.
Make
Clean creative and content, produced and scheduled with AI-assisted systems.
Refine
Clear reporting and steady iteration, so results compound over time.
Senior hands on your brand.
Sophie
Sophie's whole focus is your business: one senior partner who can run your entire marketing — not just one slice of it — and give a growing brand the caliber of work big companies pay a fortune for.
She's done it at that level. As Director of Marketing at Alpha Intelligence Labs, she built and ran the entire marketing function herself — strategy, a full website redesign, social and LinkedIn, email and CRM in HubSpot, automation, analytics, and content from pitch decks to product demos. So when Salt & Co. takes on your whole picture, it's something she's already delivered end to end.
Before that, she led marketing for automotive brands including Audi, Genesis, Chevy, and Ford at Chumney & Associates — running multi-channel campaigns to big-brand standards — and headed marketing for Cordatius, a firm serving institutional investment offices. She began her career in investment management in New York, where nothing sloppy or half-finished ever leaves the door. That's the standard she brings to every Salt & Co. client — without the big-agency overhead.
Tamara
Tamara Hansen is a growth strategist, business-development leader, and natural connector who believes the best marketing starts with truly understanding the people behind the brand.
With nearly a decade across technology, fintech, gaming, hospitality, payments, and sports betting, she's built partnerships, launched products, opened new markets, and helped turn big ideas into things people actually want.
At Salt & Co., Tamara brings that same strategic and creative energy to help businesses build smarter, more human brands — using technology and AI as powerful tools without ever losing the authentic connection that makes a brand matter.
Growing steadily — account managers and specialists added as our client base grows.
Let's build something
worth returning to.
If it feels like a fit, a quick call is the best place to start.
Book a call